Sculptural floral design is more popular than ever for special events, weddings and stylized photoshoots. With this workshop you’ll be equipped with the knowledge of proper mechanics, tips and tricks & how to be more effective with your creative play and feel less intimidated when faced with structural requests. During this 2-day intensive you will learn groundbreaking techniques to craft floral structures with success and help to create a team driven large scale floral installation.
The core and ultimate success of floristry is knowing how to use proper mechanics and the skills to put it all together. There is this thought that if you build it they will come… and at this workshop you will learn to do just that.
We will take you through the process of designing a concept, breaking down the steps that are required, organizing your materials needed, procuring product and how to properly price out sculptural works. Each day will consist of demos, explanation and lots and lots of hands on practical play. In addition, all of the designs will be professionally photographed so that you may use them to promote yourself and your artwork.
Invest in yourself by studying with 2 of the industry's top talents. Come and begin your path to confidently create beautiful botanical armatures and dreaming up your own 3-dimensional works of art. Hurry! There are limited number of spaces and we expect a SELL OUT! Hundreds of flowers are waiting for you!
Here’s some more practical information about the workshop:
Dallas, TX December 5th & 6th, 2021
Jenny Thomasson AIFD PFCI EMC is an accomplished and featured floral designer, with over 20 years experience in North America, Canada, Mexico and China. Her work has been featured in trade magazines, stage presenter for AIFD national Symposium in 2015 & 2016, featured designer at the Philadelphia Flower Show, represented North America in a world wide competition, speaker and presenter for numerous stage, state and independent floral design programs, a member of the exclusive Teleflora Education Specialist Team, accomplished author, curator and product developer and so much more. Jenny loves to be connected with different cultures, creatively combining flowers & plants, teaching, exploring, and always learning.
Beth O’Reilly AIFD, TMF is a multifaceted floral educator with experience in permanent botanicals, product development, large scale floral installations, social media marketing, as well as luxury event production and design. Most recently, Beth was a one of ten featured florist on Season 1 of the new HBO Max “Full Bloom” series where the nations top florist compete by creating larger than life floral installations. With a BFA in Fine Art Sculpture, Beth’s greatest passion is to create 3-dimensional installations using flowers as her medium. She recently was commissioned by The San Diego Museum of Art to create a two-story installation for the Art Alive 2021. Her background in the floral industry provides a unique, all-encompassing perspective which allows her to draw knowledge across multi-channel platforms. She is a Certified Texas Master Florist (TMF) and an accredited member of The American Institute of Floral Designers (AIFD).
All-Inclusive Cost: $950
This price includes tuition, morning snacks, coffee & tea, lunch and welcome gift.
Curriculum: Programs are open to all ages, skill levels and experience.
Not Included: Travel, lodging & meals (other than lunch)